We've been doing this for over 30 years, and we've learned a few things along the way. This is where we share what works, what doesn't, and the practical stuff that helps small businesses grow.
Effective February 1st, Google and Yahoo are implementing new guidelines for anyone who sends out bulk or marketing emails. These changes are intended to improve deliverability for senders and decrease spam to email recipients. It will also protect customers from e-mail attacks that are spoofing the sender domain(s). There is an avalanche of information out there, but there are also tons of inconsistencies. Graphicways has been taking the lead and getting to the bottom of thi
Make sure your site is in tip-top shape! Chances are, that if someone is looking for your company online, they aren't on their computers - they're using a mobile phone. About 70% of people grab their phones when they are searching for a business and that's why your website needs to be mobile responsive. On responsive sites, information is quick and easy to find and flows smoothly. If the information a viewer is looking for isn't readily available or is slow loading, those cus